Privacy policy
How we collect, use, and protect your personal data in compliance with UK GDPR.
Effective date: 06/08/2026
Company: myhealthcheckup Ltd (trading as myhealth checkup)
Company Registration Number: 16589056
Registered Office: Flat 2/369 Clapham Road, London, United Kingdom, SW9 9BT
myhealthcheckup Ltd is registered with the Information Commissioner's Office (ICO) as a data controller, registration reference ZC202547.
1. Introduction
myhealthcheckup Ltd ("we", "our", "us") is committed to protecting your personal data. This privacy policy explains how we collect, process, and protect your personal information when you use myhealthcheckup.co.uk ("Website"). We comply fully with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).
By using our website, you agree to this privacy policy.
2. Data We Collect
We may collect the following categories of data:
Personal identifiers:
Name, email address, phone number.
User preferences:
Tests of interest, saved searches, selections.
Technical data:
IP address, browser type, device information, cookies.
Special category data:
Limited health-related preferences (e.g., interest in fertility or hormone tests).
Marketing data:
Your communication preferences and interactions with our emails or Website.
3. How We Collect Data
Directly from you when you create an account, sign up for emails, or interact with the Website.
Automatically via cookies and analytics tools.
From third parties where you interact with our referral partners (subject to their consent and agreements).
4. Lawful Basis for Processing
Consent: For email marketing and processing any health-related preferences.
Legitimate interests: For Website functionality, service improvement, and fraud prevention.
Legal obligations: To comply with regulatory or legal requirements.
5. Special Category Data
When you indicate preferences related to tests (e.g., fertility, cancer screening), this may amount to processing special category health data. We only process such data with your explicit consent, which you can withdraw at any time.
6. How We Use Your Data
To provide our comparison and referral services.
To personalise your experience.
To send you relevant communications (if you have consented).
To improve our Website and protect its security.
7. Data Sharing
We may share your data with:
Service providers: To provide Website functionality (e.g., hosting, analytics).
Referral partners: Where you select a third-party provider (subject to explicit consent).
Regulators or legal authorities: Where required by law.
We do not sell your personal data.
Booking link clicks and commission
When you click a booking or provider link, we record a random click reference, the time, the provider, the test, the page you clicked from (without any query string), where on the page the link was, and the provider's website address. We do not record your IP address, browser details, name, email or account. Nothing is stored on your device. Where a provider's affiliate network supports it, the random reference is added to the link so the network can tell us if a booking followed.
We use this to measure which links are used and to reconcile commission we may earn. Commission does not change the price you pay or how we rank results. Our lawful basis is legitimate interests.
Click records are deleted automatically after 24 months.
Site assistant
- Questions you type into the site assistant are sent to an AI provider through Lovable's AI gateway to generate a reply.
- Your questions are not stored on our servers.
- Chat history is kept only in your own browser. You can clear it at any time with "New conversation".
- Please do not enter personal health information into the assistant.
8. Your Rights
You have the following rights under UK GDPR:
Access your data
Request a copy of your personal data
Correct inaccurate data
Update or fix incorrect information
Request deletion
"Right to be forgotten"
Restrict or object
Limit or stop processing
Withdraw consent
Stop marketing communications
Data portability
Transfer your data
Contact: support@myhealthcheckup.co.uk to exercise these rights.
9. Security
We implement appropriate technical and organisational measures to protect your data from unauthorised access, use, or disclosure.
10. Complaints
If you are dissatisfied, you can complain to the Information Commissioner's Office (ICO): www.ico.org.uk.